Digital blog

What we tested in real accounts: what worked, what didn’t and why. Practical posts on making money online, advertising, analytics, SEO and e-commerce.

Dropshipping

Dropshipping vs Inventory vs Print-on-Demand: Which to Choose?

Three sales models compared on capital, margin, risk and delivery, a 100-order numbers example and the order for moving to a hybrid model.

Dropshipping

Returns and Customer Service in Dropshipping

A returns agreement with your supplier, the policy on your website, reducing refusals on delivery, ready-made reply templates and 4 metrics to track.

Dropshipping

Dropshipping in Azerbaijan: Customs, Payments and Delivery

Registration and tax, the customs threshold risk, cash on delivery and refusal rates, the advantage of local suppliers and a practical order for getting started.

Dropshipping

Dropshipping Pricing, Margin and Break-Even ROAS

The real list of costs, calculating break-even CPA and ROAS, how to set a price, the free-shipping question and 4 ways to raise average order value.

Dropshipping

TikTok Ads and Video Creative for Dropshipping

When TikTok works for dropshipping, how it differs from Meta, campaign and budget structure, the winning video formula, the organic channel and the numbers to decide by.

Dropshipping

How to Set Up Meta Ads for Dropshipping

Dropshipping with Instagram and Facebook ads: pixel setup, campaign structure, the 5 steps of a creative, audiences, retargeting and the numbers to decide by.

Dropshipping

How to Build a Dropshipping Store

Choosing a platform, the store’s 5 essential pages, the anatomy of a product page, the checkout flow, mobile speed and trust signals — making the store sell before you run ads.

Dropshipping

How to Choose a Dropshipping Supplier

Supplier types, AliExpress and the agent model, the advantage of local suppliers, the questions to ask and the test order — how to strengthen the weakest link in dropshipping.

Dropshipping

How to Choose a Product for Dropshipping

The 7 signs of a winning dropshipping product, which categories to avoid, the margin calculation, a test plan and what’s specific to the Azerbaijani market.

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